West End ticket lottery expands to eight more long-running shows

Day-of draws aim to undercut resale mark-ups for under-30s.

James Okonkwo
Neon theatre marquee reflections
Editorial illustration · Book Leaves

Producers expanded day-of ticket lotteries to eight additional long-running West End titles, offering pairs of seats at capped prices to registered under-30s.

Resale platforms remain a frustration, but front-of-house staff said lottery winners often become return bookers at full price.

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